Effective Date: August 17, 2026
RTV, Inc., doing business as BlueLaVaMedia (“BlueLaVaMedia,” “we,” “our,” or “us”) uses cookies and similar technologies to improve website functionality, analyze website traffic, enhance user experience, and support our marketing efforts. This Cookie Policy explains what cookies are, how we use them, and the choices available to you. It applies to www.bluelavamedia.com, our property websites, marketing and booking pages, and related services, and should be read together with our Privacy Policy.
Cookies are small text files placed on your computer, mobile device, tablet, or browser when you visit a website. They help websites function properly, remember preferences, improve performance, analyze traffic, personalize experiences, and measure marketing effectiveness. Cookies may be temporary (session cookies) or remain on your device after you leave the website (persistent cookies).
Type of Cookie |
Description |
Managing Settings |
|
Essential (Strictly Necessary) |
Necessary for the operation of our website and services, including security, form processing, website navigation, cookie-preference management, and appointment scheduling. |
Cannot be disabled through our cookie tools because they are required for website functionality. |
|
Functional |
Allow our website to remember information you provide and preferences you select, including form information, user preferences, and display settings. |
Manage through your browser settings; disabling may affect functionality. |
|
Analytics |
Help us understand how visitors interact with our website, including pages visited, time on site, device information, and referral sources. Providers may include Google Analytics and Microsoft Clarity. |
Manage through your browser settings and provider opt-out tools, such as the Google Analytics opt-out add-on. |
|
Marketing |
Help us measure advertising performance, track conversions, and improve campaigns. Providers may include Google Ads, Meta (Facebook and Instagram), and YouTube. |
Use your browser settings, the cookie consent tools, the advertising opt-out resources below, and recognized signals such as GPC. |
In addition to cookies, BlueLaVaMedia may use technologies such as pixel tags, tracking pixels, web beacons, and conversion-tracking tags to measure advertising performance, improve website functionality, analyze visitor activity, and improve customer experience.
BlueLaVaMedia may create property websites, virtual tours, and marketing websites for clients. These websites may use cookies and analytics technologies to measure visitor traffic, track performance, generate marketing reports, and improve user experience. Property website traffic reports may be provided to clients as part of BlueLaVaMedia services. No personally identifiable information is intentionally disclosed through these traffic reports.
Some cookies may be placed by third-party providers that help us operate our business, including website hosting providers, analytics providers, advertising platforms, video hosting providers, social media platforms, and scheduling providers. BlueLaVaMedia does not control the cookie policies of third-party providers and encourages users to review those policies directly.
You may manage cookies through your browser settings, device settings, cookie consent tools, and third-party opt-out programs. Most browsers allow you to view, delete, block, or restrict cookies. Disabling certain cookies may affect website functionality. The following links explain how to manage cookies on common browsers:
Global Privacy Control (GPC)
Where required by applicable law and technically supported, BlueLaVaMedia recognizes browser-based privacy preference signals, including the Global Privacy Control (GPC), and may treat such signals as requests to opt out of certain tracking or advertising activities.
You may learn more about interest-based advertising and available opt-out mechanisms through the Digital Advertising Alliance (https://optout.aboutads.info), the Network Advertising Initiative (https://optout.networkadvertising.org), the Digital Advertising Alliance of Canada (https://youradchoices.ca/choices), and the European Interactive Digital Advertising Alliance (https://www.youronlinechoices.eu). Availability and effectiveness may vary by provider and jurisdiction.
Information collected through cookies and similar technologies may be retained for varying periods depending on the cookie type, business purpose, legal requirements, security requirements, and user preferences. Retention periods may vary between session-based and persistent technologies.
BlueLaVaMedia reserves the right to update this Cookie Policy at any time. Changes become effective upon posting of the revised Cookie Policy on our website, and your continued use of our website after any update constitutes acceptance of the revised Cookie Policy.
RTV, Inc., doing business as BlueLaVaMedia
1844 Oak Hollow Drive, Suite A, Traverse City, MI 49686